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If you've been considering the purchase of a new Sony rear projection TV, you may want to make a decission now. According to a recent article in TWICE magazine, Sony has decided to stop selling it's 3LCD- and SXRD-based products as soon as current inventories are depleted. This has been confirmed by a Sony spokesperson who said “We are moving our resources more toward LCD TV, because that’s what
people really want”.
Sony made this decision based on months of research and began telling retailers. Apparently, Sony is very confident in their research results, but do they really know what you want. An article in the latest issue of ThePerfectVision magazine is a bit more optimistic about the aging technology stating
With all the attention being paid to flat panels these days, it seems that rear-projection TVs are getting lost in the shuffle. And yet, inch for inch, rear-pros are far less expensive than plasma and LCD TVs, especially at larger screen sizes. Not only that, manufacturers are implementing new technologies intended to give RPTVs a new lease on life. The decision to drop rear projection TVs was made despite the fact the Sony ranked only second behind Samsung as of November. Perhaps Sony is also taking it's ques from Philips, Toshiba and Hitachi who also dropped their rear projection TVs to focus on advancing flat panel technology. I would imagine this is great news for JVC ,Samsung, Mitsubishi, RCA, and Panasonic as it leaves them as the only major players in this category. I wonder if Sony knows about a recent test and review by ThePerfectVision on the Sony A3000. The review was very clear on their opinion of that rear projection model. When I reviewed the Sony KDS-55A2020 rear-projection TV in Issue 78, I was very impressed with its performance—so much so that I would have nominated it for an Editor’s Choice Award had it not been immediately replaced by the A3000 series. Fortunately, I was able to get one of the new models just in time for this issue, and it improves upon its predecessor in just about every respect, making it a shoe-in for the Best Rear-Projection TV of 2007. Right or wrong, you can say good-bye to any more of these types of TVs from Sony, Philips, Toshiba, or Hitachi. Perhaps this marks the end of rear projection all together, but some experts in the industry are not convinced. Only time will tell.
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